Who is Al Lasia
In this retail journey we went out with a single store in Baghdad many years ago, today we are proud to be the master franchise of 5 big brands with strong and high quality.
Al Laisa, has launched of globally-reputable brands to the appeal of Iraqi consumers, and is currently ranked at a prominent standing in the retail sector along with its extensive and robust store composition covering throughout the whole country and a work force.
We continue our journey with our team who have adopted the mission of perfect customer service in our 22 stores.
While providing convenience on the path to success to reach a wider consumers, Al Laisa expands your boundaries with a high satisfaction rate.
Al Laisa is a global organisation that mixes international expertise with local market knowledge. That is why the world’s most successful fashion brands choose Al Laisa as their partner in the IRAQ.
Al Laisa, obtains franchises of international fashion brands which have a large consumer base, and sells a wide range of products in stylish retail outlets, located in prime locations throughout IRAQ. Over the last 6 years, Al Laisa has built strong relationships with brands from across the globe. Quality, innovation, service and trust are the guiding principles for all Figaro operations.
These values are coupled with an ability to move quickly, to seize new opportunities and to enter emerging markets. It attributes its success to the professionalism and dedication of its highly enthusiastic Sales, Marketing, Merchandising, Accounts and IT teams.
22
Store
100
% satisfaction
Local Knowledge Our Key To Success
Over the years, we have gained immense insight into the Iraq region, its tradition and culture. Our researching intelligence guides us to feel the pulse of the market and tells us what lures the region’s mindset and the market’s reaction to price tags and fashion trends. We are therefore in a position to give timely feedbacks to our Principals so as to come up with a mix that best serves the region’s retailing industry.